Buddy Valastro is a fourth-generation baker, whose father taught him everything about baking and running a business. Today, Carlo’s Bakery has 13 locations throughout the U.S., in addition to a 55,000 sq. ft., state-of-the-art facility in New Jersey, where Valastro and his team create thousands of wedding cakes, specialty cakes and delicious Italian pastries. NBC’s Today Show viewers voted his design as the best cake in America, and his award-winning cakes have been featured in countless bridal and baking magazines, such as Modern Bride and The Knot.
Whole Earth Sweetener Co. recently announced a new partnership with celebrity chef, entrepreneur and television personality Buddy Valastro on a campaign to “Rethink Sweet”. We were able to chat with Buddy about his new venture with Whole Earth Sweetener Company, fatherhood, cooking and baking.